Briarcliff & Lakeside partnership means new map, city name

Collin Kelley
INtown Editor

When officials from the Briarcliff and Lakeside cityhood initiatives announced at the July 2 DeKalb Government Operations Task Force meeting that they were joining forces – “dating” (not married or engaged) in the words of Lakeside Chairwoman Mary Kay Woodworth – there was little detail about how the relationship would unfold. The couple’s first date was an awkward one as representatives from the merged cityhood movements spoke at the July 9 Lindbergh-LaVista Corridor Coalition (LLCC) meeting.

To carry the analogy further, it was basically The Breakfast Club – enemies thrown together in a social setting and warily talking out their differences to find common ground. Whether this will end with someone fist-pumping the air to “Don’t You Forget About Me” remains to be seen, but what is certain is that if the partnership between Briarcliff and Lakeside holds, those names will disappear and a new one will be chosen to represent the merged north DeKalb County territory. It also means going back to the drawing board and creating a new map.

Read more at Atlanta InTown:

http://www.atlantaintownpaper.com/2014/07/briarcliff-lakeside-partnership-means-new-map-new-city-name/

LLCC Named One of Constant Contact’s 2012 All Stars

LLCC recognized for achieving exemplary marketing results

Lindbergh LaVista Corridor Coalition Inc. has received the 2012 All Star Award from Constant Contact®, Inc., the trusted marketing advisor to more than half a million small organizations worldwide. Each year, Constant Contact bestows the All Star Award to a select group of businesses and nonprofits who are successfully leveraging online marketing tools to engage their customer base, and drive success for their organization. LLCC’s results ranked among the top 10% of Constant Contact’s international customer base.

We are happy to be recognized by Constant Contact for achieving strong marketing results and connecting with our community. Constant Contact’s tools have helped us in the following specific ways to better manage constituent relationships and engagement.

Constant Contact customers using either the company’s Email Marketing or EventSpot tools are eligible for this award. Constant Contact looked at the following criteria to select this year’s All Stars:

  • Level of engagement with email campaigns and events
  • Open, bounce, and click-through rates
  • Event registration rates
  • Use of social sharing features
  • Use of mailing list sign-up tools
  • Use of reporting tools
“We’re always delighted when small businesses and nonprofits are successful,” said Gail Goodman, CEO of Constant Contact. “We’re honored to recognize Lindbergh LaVista Corridor Coalition Inc. as an All Star, and to be able to shine the spotlight on its achievements in 2012.”